Summary

On this week’s episode of The Influence Factor, we have Halle Roberts, Creator Commerce Consultant, joining CEO & Co-Founder of The Influencer Marketing Factory and podcast host, Alessandro Bogliari. Listen in to hear all about their take on best practices of influencer campaigns, creator economy, and more!

⚡️ Full Episode: https://link.chtbl.com/influencermarketing

Halle’s website: https://halleroberts.online/

Halle’s Instagram: https://www.instagram.com/hallerobbe/

🔥 Subscribe to our YouTube channel: https://www.youtube.com/channel/UCH_Vl8-_NWIrZ8aq1cTMaWg

🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3e2zohS

Show Notes:

1:10 – Halle Robert’s career start background

4:25 – Influencer strategies based on brands that Halle has worked with and currently works with

10:10 – Psychology behind Influencer marketing 

12:58 – Approach to an evergreen versus a niche Influencer

14:10 – Finding the “right” Influencer for a brand

16:00 – Influencer marketing automation

16:58 – Management of influencers

21:28 – When should an Influencer reach out for management support

25:03 – Prioritizing your time as a creator

30:22 – New social media apps that Halle is experimenting with

32:02 – How to reach out to Halle

🎧 Listen on:

• Apple Podcasts: https://podcasts.apple.com/us/podcast/the-influencer-marketing-factory-podcast/id1587732837

• Spotify: https://open.spotify.com/show/2xs8K3FMLvLvQNEXFiCiUF

• Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy82YTg1NmFiNC9wb2RjYXN0L3Jzcw?sa=X&ved=0CAMQ4aUDahcKEwjoqJCHjKLzAhUAAAAAHQAAAAAQTw